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4 February 2013

RUDE! Ad campaigns done right by Alexander Wang

Taken from http://www.thefof.com/2012/02/alexander-wang-came-up-with-one-of-most.html
Spring 2012 T by Alexander Wang Campaign featuring Die Antwoord

I don't know about you but part of the attraction of fashion for me has a lot to do with the music. Last spring, Die Antwoord was featured in the ad campaign for T by Alexander Wang. It didn't really show much of the clothes but it worked because it sold something even more important to me: attitude. And so I thought to myself, how will the master of urban chic be able to top that campaign? How wrong I was... If I remember correctly, it was  around that time when Azzealia Banks' hit single 212 exploded in the fashion universe. Not a man to lose a good opportunity, the next campaign, also from T by Alexander Wang, featured Banks singing her hit song Van Vogue.
Taken from http://brightestyoungthings.com/articles/byt-style-licks-this-week-in-fashion-back-for-fall.htm

Fall 2012 T by Alexander Wang Campaign featuring Azzealia Banks

Fast forward to Spring 2013 and we see Alexander Wang's next featuring act Bon Qui Qui from MADtv as a "salesperson" at his NYC flagship. For those who don't know, Bon Qui Qui is a character played by Anjelah Johnson in Madtv's comedy sketch as a 90s ghetto counter girl at "King Burger". Other cameo appearances include A$AP Rocky, actress Natasha Lyonne and creative ambassador of Barney's Simon Doonan. Can't wait to see what he has in store for us next time! (See what I did there? Never mind...)

Check out the vids below the jump!


Taken from http://fashionista.com/2013/01/rude-alexander-wang-brings-back-mad-tvs-bon-qui-g 2012e
Spring 2012 T by Alexander Wang Campaign featuring Bon Qui Qui

MADtv || Bon Qui Qui at King Burger


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